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Twist Defining Cream

Twist Defining Cream

31 reviews
Regular price $13.00 USD
Regular price Sale price $13.00 USD
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As I Am - Classic - Twist Defining Cream

Twist in High Def! Take the Coils & Curls that Nature Gave You to the Max!

 

Increase in Hair Moisture by 23%.

 

Shiny smoothness, (and lots of it), is what you'll get when you twist with this one-of-a-kind rich creamy styler. Made especially for highly textured hair with nurturing natural oils, plus an organic extract that provides the ultimate in moisturization. There's even a wondrous organic compound blended in that works to block DHT and stimulate healthy hair growth.

  

Benefits

  • Produces shiny, well-defined twists and twist outs
  • Produces strong, lasting definition
  • Minimizes frizz and maximizes smoothness
  • Hydrates dry hair
  • Helps promote healthy hair growth from the follicular level
  • Helps prevent shedding and thinning

 

Ingredients

Aqua/Water/Eau, Glycerin, Acetamide MEA, Betaine, Helianthus Annuus (Sunflower) Seed Oil, Ricinus Communis (Castor) Seed Oil, Triethanolamine, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Carbomer, Phytosterols, Cocos Nucifera (Coconut) Fruit Powder, Phyllanthus Emblica Fruit Powder, Beta Vulgaris (Beet) Root Extract, Citrus Reticulata (Tangerine) Fruit Extract, Ceteareth-25, Laureth-23, TBHQ, Potassium Sorbate, Caprylyl Glycol, Phenoxyethanol, Fragrance/Parfum (Anise Alcohol, Coumarin, Limonene, Linalool)

 

Usage

Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)

    • Apply As I Am® Leave-In Conditioner liberally, according to instructions. This will help prevent flaking once hair is dry.
    • Apply Twist Defining Cream to detangled hair while it is wet, in small sections from root to tip, then twist away! Spray with water if hair begins to dry before you're done. 
    • Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue. 
    • For twist outs, undo twists and separate, only after hair is completely dry.
    • For added moisture, scrunch Moisture Milk or DoubleButter® Cream onto hair, daily or whenever needed.
    You may use Twist Defining Cream for shingling, too, by combing it section-by-section through clean, detangled soaking wet hair with a wide-toothed comb. Dry thoroughly before manually fluffing and separating for style.

       

      Tips

      • For the tightest twists with maximum definition, twist hair while it is soaking wet.
        For more fullness and elongation, twist hair while damp. 
      • Apply product liberally, but use less product when twisting barely damp hair. The wetter the hair, the more Twist Cream you can use.
      • Twist each section, leaving about ½" – ¾" untwisted at the ends. Twirl this portion around your forefinger and carefully slide your finger down and out of the coil.
      • As you twist, arrange the twists in the places and directions that you ultimately want them positioned in your finished style. For example, if you want your style to be straight back, away from you face, showing your hairline, make sure you twist your sections back and away from your face.
      • If you plan to twist out your hair as soon as it's dry, you don't have to be very careful about ultra neat and precise partings at all. In fact, it's probably better that you not be if you don't want your scalp exposed when you've finished styling.
      • Twisting in a brick layered pattern will minimize scalp exposure with twist-out styles. Once hair is completely dry, you may also gently massage along your scalp to obscure the partings. Be careful not to disturb the coiled/curled alignment along the length and ends of the sections. Remember, in the days after your twist-out, your hair also will naturally fill in and become fuller.
      • To complete your style, you may desire fullness in some or all areas of your hair. If you opt to separate your twists for more volume, take care to handle them very gently. Pulling and separating carelessly will cause the multi-strand coil assemblies to come apart and take on an undefined, frizzed look.
      • Remember: The more you manipulate your twists, the fuller your hair will get, so separate or finger fluff where you want volume or height. Fluff just a little or not at all where you want closer-to-the-head, flatter areas. Once hair has been fluffed, it won't return to the original flattened alignment until you re-wet and re-style your hair.
      • On the days after you've twisted with the Twist Defining Cream, you may apply As I Am® Moisture Milk, DoubleButter®Cream, or CocoShea Spray for softness, moisture and sheen. If you notice any flakes, scrunching in a little of any of these hydrators should do the trick.
      • Don't be afraid of water. It's now your friend! If a section looks a little frizzy on the ends, dampen your forefinger and coil the ends around your finger to create a spiral. Watch how your own beautiful coils bounce back into alignment. Now, let it dry, without touching it while damp.
      • With twist-out styles, at times it may seem that an entire section or two needs some attention. Just dampen your fingers, run them along the section with a little Twist Defining Cream, and re-twist. It will be dry in 15 – 20 minutes or so. Once dry, untwist it and voila! – a quick refresh! 
      • Finally, always secure your hair beneath a satin bonnet when you sleep. It will eliminate abrasion damage and keep your style looking good longer.

      Ingredients

      INGREDIENTS: Aqua/Water/Eau, Cetyl Alcohol, Cetrimonium Chloride, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Ricinus Communis (Castor) Seed Oil, Cocos Nucifera (Coconut) Fruit Powder, Citrus Reticulata (Tangerine) Fruit Extract, Phytosterols, Camillia Sinensis Leaf Extract, PEG-40 Castor Oil, Stearlkonium Chloride, Serenoa Serrulata Fruit Extract, Quaternium-18, Propylene Glycol, C12-15 Alkyl Lactate, Fragrance/Parfum, Potassium Sorbate, Caprylyl Glycol, Phenoxyethanol, Abies Balsamea (Balsam Canada) Resin, Potassium Chloride, Limonene.

      How to use

      Section hair off and apply to damp hair from root to tip.

      Use a generous amount based on thickness of hair.

      For maximum vibrance, apply until color is visibly bright and saturated on your hair (before drying).

      For a subtle look, apply a fingerfull to each chunk or section of hair. 

      Twist or rake through hair for desired style.

      Use a hooded dryer or hand held diffuser to completely dry your Curl Color application (to avoid color transfer).

      For Air Drying, please reserve more time for your hair to completely dry (to avoid color transfer).

      Great for twist outs, coils, wash 'n' go's and rod sets.

      For maximum color longevity, consider wearing a bonnet at night to prevent potential transfer to your pillowcase or bedding.

      Before Applying, it is important to:

      Cleanse the hair using As I Am JBCO Shampoo or Cowash.

      Spray As I Am JBCO Water liberally.

      Apply As I Am Classic Leave-In Conditioner or JBCO Leave-In Conditioner before coloring.

      Towel dry before applying Curl Color

      Hair must be dry or damp (not dripping wet) before applying Curl Color (to prevent color transfer).

      Use gloves to apply color.

      Tips:

      Final results may vary based on the underlying pigment(s) of your hair.

      We recommend a Hair Strand Test prior to Curl Color application for anyone with high lift color, processed, or bleached hair.

       

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      Customer Reviews
      4.8 Based on 31 Reviews
      5 ★
      87% 
      27
      4 ★
      10% 
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      100reviewers would recommend this product Write a Review Ask a Question

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      Filter Reviews:
      DB
      07/21/2021
      Deb B.
      United States United States
      I recommend this product

      Excellent

      Wonderful definition, pleasant scent is not too strong, and dries nicely. Adds to long-lasting manageability for 4C hair. Use with Tangle Teezer brush for thick and curly hair and you’ll be in business!

      As I Am Twist Defining Cream Review
      GL
      09/29/2020
      Gabrielle L.
      United States United States
      I recommend this product

      twisting defining cream

      my overall experience was wonderful. once I applied the product and worked it through my boyfriend’s hair, it kept his twists moisturized and basically frizz less even after a few days in his hair .

      As I Am Twist Defining Cream Review
      AD
      09/04/2020
      Angela D.
      United States United States
      I recommend this product

      Great curl definition

      This product was recommended to me by my stylist. My hair is moisturized like never before..even after I wash it. Love it

      As I Am Twist Defining Cream Review
      JB
      06/15/2020
      Jessica B.
      United States United States
      I recommend this product

      Twist defining cream

      compared to other styles, if using for twists this had a superior hold and left me bouncy curls

      As I Am Twist Defining Cream Review
      BS
      06/07/2020
      Breana S.
      United States United States
      I recommend this product

      Love love love

      Paired with the cowash and leav-in, the twist defining cream does exactly what it says. My curls were defined and shiny! I especially love this product with a wash and go. I will definitely be purchasing again!

      As I Am Twist Defining Cream Review